Redesign Rotalex DJ

Role:

UI/UX Designer & Webflow Developer

Duration:

12.2024 - 02.2025

Type:

Commercial Project

Website:

Visit Website

Challenge

Rotalex needed a modern, user-friendly website that effectively showcased their DJ and entertainment services. Their previous site lacked clear structure, strong branding, and seamless navigation, making it difficult for potential clients to explore services and get in touch. The goal was to create a visually engaging, high-performing website that reflected their energy and professionalism.

Solution
  • Conducted research on competitors and user behavior to refine the design strategy.

  • Designed a sleek, intuitive interface with a strong visual identity aligned with Rotalex’s brand.

  • Structured content into clear sections—services, gallery, about, and contact—for effortless navigation.

  • Developed the website in Webflow, ensuring responsiveness, SEO optimization, and smooth performance.

  • Collaborated closely with Alessandro for continuous refinements, ensuring the final product met expectations.

Results

A visually dynamic, easy-to-navigate website that elevates Rotalex’s online presence.

  • Improved user experience with clear service categories and a streamlined contact process.

  • SEO-optimized structure for better visibility and discoverability.

  • A platform that authentically represents Rotalex’s brand, making it easier for potential clients to connect and book services.